Jim Beam Brand Activation

About this Project

Big Kahuna Imagineering came to us with a very interesting brief – to turn the world-famous Bondi Icebergs pool into a giant esky for a Jim Beam brand activation.

Tri-Point provided scaffolding, rigging, counterweight and design support to suit the activation of oversized Jim Beam cans, giant blocks of ice and other special effects trickery required to pull of the job. 

We love being challenged with imaginative scenarios requiring invisible rigging solutions, they’re our favourite kinds of jobs! Thanks to the crew at Big Kahuna for such an awesome project.